Niigata project: Target group

As we were discussing in the meeting, for demographic target group, I’ll suggest 2 options.
1st choice: Australia and New Zeland and USA (similarity is English speaking. So advertisement etc can be same one for them)
2nd choice: Korea

Top 5 Tourists from Asia Pacific to Japan
Korea (76% sightseeing, 18% business)
Taiwan (91% sightseeing, 7% business)
China (37% sightseeing, 23% business)
Hong Kong (92% sightseeing, 7% business)
Australia (72% sightseeing, 18% business)

Top 5 Tourists to Niigata (in 2005)
Taiwan (266% YoY)
United States (124.4% YoY)
China (108.9% YoY)
Korea (94.9% YoY)
Russia (123.1% YoY)

p.s. China is not priority. Because even Chinese tourist number increasing, their purpose of tourism is to see big cities, technological development and maybe culture (but in big famous places)